EFESydney, Australia

New Zealand Rugby on Wednesday announced a six-year sponsorship deal with petrochemical conglomerate Ineos, despite protest from environmental groups such as Greenpeace.

From 2022, the Ineos logo will appear on the uniforms of the All Blacks and six other national rugby teams, governing body New Zealand Rugby (NZR) said in a statement.

"Ineos will bring an innovative approach and dedication to the partnership with our Teams in Black, qualities we see across all aspects of their business, particularly around sustainability with their commitment to deliver a zero-carbon emission future in line with the Paris Agreement," said NZR CEO Mark Robinson.